Campaign Chemistry
Campaign Chemistry: Invisalign CMO Raj Pudipeddi
Pudipeddi chats about how Invisalign is fighting inertia among orthodontists and dentists, the brand’s foray into the metaverse and working
Campaign Chemistry: Pereira O’Dell creative chairman PJ Pereira
Pereira talks about his journey as an independent agency owner on the eve of its 15th anniversary and how the
Campaign Chemistry: Diageo chief marketing and innovation officer Ed Pilkington
Pilkington chats about innovation, responsible drinking and ESG at the spirits maker.
Campaign Chemistry: FCB’s Tyler Turnbull and Susan Credle
Turnbull and Credle talk about keeping momentum strong and the creative bar high as the agency hits its 150th anniversary.
Campaign Chemistry: PMG CEO George Popstefanov
Popstefanov talks about PMG’s big Nike win and how being an early e-commerce enthusiast shaped the agency into what it
Campaign Chemistry: WPP’s chief creative officer Rob Reilly
Reilly chats about how he plans to make WPP the most creative company in the world.
Campaign Chemistry: Droga5 outgoing CEO Susie Nam
Nam talks about rising through the ranks at Droga5, the agency’s relationship with Accenture Song and how she brings DE&I
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Campaign Chemistry: Goodby, Silverstein & Partners’ CCO Margaret Johnson
Johnson talks about rising through the ranks as a female creative leader and embedding technology and innovation into the work.
Campaign Chemistry: Direct Digital Holdings CEO Mark Walker
Walker chats about Direct Digital Holdings’ business model, its mission to get diverse-owned publishers on programmatic media plans and its
Campaign Chemistry: DDB Latina’s Juan Carlos Ortiz
Ortiz, who serves as president and CEO at the agency network, talks about its creative approach to Latino markets, attracting
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