This underwear doubles as a screen to encourage sex while streaming
An Instagram filter allows partners to watch their favorite shows – on their partners’ underwear – before, after or even while getting down to business.
Irish Spring tries to boost its “rizz” with limited edition bottle
The soap brand is giving away “Irizz Spring” merchandise in response to TikTok trend.
Worried about the economy? Tommy John has you covered with an emergency underwear sale
The campaign was created on the insight that men buy less underwear in times of economic anxiety.
Sweet dreams are made of bills
Korea's Hana Bank and independent agency The Watermelon have teamed up to prey on people's superstitions and dress it up as environmentalism by stuffing pillows with old banknotes.
Tillamook gets cheesy during Super Bowl with album “Block Jams”
72andSunny, Lobo and Surreal Hotel Arts are busting out cheddar-inspired hits.
Olympia Provisions smacks down “sh*tty salami”
The charcuterie-maker enlists its CEO to slap around mannequins with “Big Meat” salami brands in a humorous campaign.
McDonald’s rings in Lunar New Year with AR, AI and a clunky metaverse experience
Creator Karen X Cheng uses tech to bring the Chinese holiday to life — but it might be jumping the shark.
NSFW: Condom brand Skyn toys with censorship in frisky ad
The campaign showcases the brand’s suite of sexual products by hijacking the censorship rectangle.
Blast from the past: McDonald’s brings back its best deals
Nord DDB took the fast-food titan back in time using Google Street View.
Zulu Alpha Kilo turns satire campaign into purposeful action
The agency turned a video about left-handed mango chutney into a real product to support a local food bank.
Dragons and celebrities roar to life in latest World of Warcraft ad
Blizzard Entertainment collects Hollywood stars like Ad Nut collects acorns.
Australia ad pros attack 'Only one in the room' syndrome
A collective of Australian adlanders has made an absolutely fabulous fashion parody video to kick off an effort to improve diversity in the rooms where it happens in the industry.
Nike Japan ad receives backlash—but is incidentally brilliant
A moving new film by W+K and Nike sparks debate about racism in Japan.
Nike’s first esports ad launches gamers into training hell
Wieden+Kennedy takes training camp to the ‘next level’ in stylish video game-inspired film.
Maybe what you really want is better sleep, brilliant Ikea campaign suggests
Maybe energy drinks, sleeping pills and anti-aging creams aren't the answer, says new work from Mother London.
Hamill and Stewart face off in tense tomato-tomahto battle for Uber Eats
Special Group Australia unites the stars of Star Wars and Star Trek as Uber Eats takes the agency's 'Tonight I'll be eating' platform to North America.
First comes love, then comes marriage (or not)
The irresistible power of white teeth leads (spoiler alert) to a jilting at the altar in this two-part drama from Saatchi & Saatchi Thailand and Singapore for Oral B.