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Patrick Allen: leaves the Co-operative Group

Patrick Allen departs top marketing role at the Co-operative

Patrick Allen, director of marketing at the Co-operative Group, has left to seek opportunities elsew...

Apple iPad: 3.27 million sold in latest quarter

Apple profits up 77% following new launches

Apple has reported record revenue of $15.7bn for its fiscal 2010 third quarter, ending 26 June, with...

Pepsi: invites consumers to suggest ways to help the Gulf

Pepsi's BP oil spill activity praised by CSR experts

Pepsiā€™s corporate social responsibility (CSR) activity surrounding the BP oil leak in the Gulf of Me...

Ikea: focuses on customer loyalty scheme

Ikea revamps strategy in loyalty focus

Ikea UK and Ireland is set to overhaul its consumer-loyalty scheme, as part of a rethink of its belo...

Wayne Rooney: star of Coke Zero's Street Striker

Coke rethinks digital approach after Facebook controversy

Coca-Cola is reviewing its approach to digital marketing after a Facebook campaign for Dr Pepper wen...

Kronenbourg: the Dynamo Systeme can

Kronenbourg defends premium position with autumn ad drive

Kronenbourg 1664 is readying a multimillion-pound marketing assault to assert its premium positionin...

Ford: voted UK's favourite car brand

Survey reveals Ford as the UK's favourite car brand

Ford has been voted the UK's favourite car marque, with Skoda the preferred choice of retired consum...

Vedett lager: touring the UK in a cement mixer truck

Vedett to tour UK in branded cement mixer

Vedett, the premium Belgian lager, is embarking on a nationwide party tour in a branded cement mixer...

RAC: readies movie season

RAC presents summer drive-ins for movie fans

RAC is embarking on a new marketing strategy to engage drivers at its own events, rather than just o...

Fake Bake: latest product range goes on sale in New Look stores

Fake Bake unveils New Look range

Fake tanning brand Fake Bake is launching a high street range that will be sold exclusively in New L...