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December 03, 2013, by John Reynolds

Microsoft's UK sales director Simon Davies is to be promoted to the US-based role of general manager...

May 29, 2013, by John Reynolds

It sounds like the plot of a Hollywood sports movie. The unloved outsider wins one fight after anoth...

May 24, 2013, by John Reynolds

"We never expected to be a UEFA Champions League sponsors for 21 years", says senior Ford marketer M...

May 23, 2013, by John Reynolds

BT is hoping to make "volunteering the next social movement", after signing up as the first commerci...

May 22, 2013, by John Reynolds

Brands are likely to be more cautious when bidding online for competitors' keywords and phrases foll...

May 21, 2013, by John Reynolds

The campaign plays on Sheffield's past and present, including the respective red-and-white and blue-...

May 20, 2013, by John Reynolds

Nike is to weigh into football's club-versus-country debate with a new social media campaign called ...

May 20, 2013, by John Reynolds

Vodafone UK has appointed former Kraft marketer Daryl Fielding as its new brand director, replacing ...

May 17, 2013, by John Reynolds

Kellogg's is taking a leaf out of Coca-Cola's book by creating a top secret new recipe for its Speci...

May 17, 2013, by John Reynolds

Morrisons, the UK's fourth biggest supermarket chain, is to make its first foray into online grocery...

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