Scholl hires media agency to attract younger audience
Footcare brand believes there is an opportunity for growth among younger consumers....
How Vanish’s faithful autism docudrama got made
Havas London, Vanish and director Tom Hooper went to great lengths to bring the experience of autism...
Uncommon unveils sex brand
The aptly named Sex Brand sexual wellness business was created alongside two entrepreneurs....
Unilever pledges boost to ‘brand and marketing’ spend
FMCG giant’s commitment to invest in marketing during cost-of-living crisis contrasts with many comp...
Virgin Red appoints Dentsu agency to handle global media
Incumbent was Bountiful Cow....
Pick of the Week: Bodyform's #Periodsomnia is a thing
A person melting off the bed shows how hot some nights can be....
Bodyform highlights insomnia during periods in latest major campaign by AMV BBDO
'#Periodsomnia' is based on research that people who menstruate lose around five months of sleep ove...
Deodorant brand Wild and BBH use a dirty-talking polar bear to push eco credentials
The campaign breaks on 31 May and will run on TV, YouTube paid advertising and social channels....
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Where's the accountability in Ogilvy's influencer ban?
Efforts to be beautiful are less the cause of harm and more a symptom of an oppressive standard main...
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Inauthentic influencers: is honesty the best policy?
Last month, Ogilvy announced it would no longer work with influencers who distort or retouch their b...
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